Leading Your Investment Narrative in a Downturn: Three Things IROs Can Do Now
The first six months of 2022 marked one of the worst first halves for stocks we’ve seen. In a recent statement, Larry Fink, CEO of BlackRock, even noted that “The first half of 2022 brought an...
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Content Performance Analytics and Contact Level Targeting Impacts
Improving ROI on IR Effort through Detailed Content Performance Analytics and Contact Level Targeting Recommendations Coming off what was one of the worst years for global markets in history, 2023 is...
View ArticleLead Your IR Program With Personalized CRM Email
Think back to the last time you made a big purchase decision. What was the sales process like? Did the person helping you navigate your purchase get to know you? If they did, would you have been more...
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Preparing for an Activist Before You Get the Call: What IR Can Do Now
2022 was a landmark year for investor activism, as 235 campaigns aimed at shaking up public companies were launched – a 36% increase YoY and the busiest year since 2018. Emboldened by the SEC’s new...
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The AI Multiplier Effect: What AI Should Do For IR
Being an Investor Relations professional is a unique territory. Part sales, part marketing, part finance, part conference organizer, and part relationship manager, IR professionals play a critical...
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How Revvity transformed its capital markets profile: A website and CRM case...
Revvity (NYSE: RVTY), a groundbreaking healthcare solutions provider, was founded following PerkinElmer’s divestiture of its Analytical and Enterprise Solutions business in May 2023. As the newly...
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Boosting investor relations with Q4: A Zuora case study.
Zuora’s investor relations challenge. Zuora (NYSE: ZUO), a cloud-based provider of billing solutions for subscription-based businesses, found itself at a crossroads. Having grown significantly since...
View ArticleHow the Q4 Platform is helping our clients find new investors, connect with...
Q4 Platform success stories. Coming off of a tough 2022, the capital markets surprised in H1 2023. The first half of the year saw the S&P 500 gain 15.9% (its best H1 since 2019), the Nasdaq...
View ArticleThe future of IR is now: How to get started with AI
Since Chat GPT’s launch in 2022, AI has been taking the world by storm. Despite the AI buzz and its promise for transforming every industry, integrating AI into IR isn’t a one-size-fits-all effort....
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